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(Reuters) – Apple Inc said on Wednesday it may stop cutting some gross sales of “qualifying” video streaming companies on iPhones and various Apple units, as well as Amazon.com’s Prime Video.
To make in-app purchases on its App Retailer, Apple must use Apple’s personal expense programs and charge a fee between 15% and 30% before passing the rest to the third-party app developer.
Many of Apple’s competitors in music and video streaming, such as Netflix Inc and Spotify Know-how SA, refrain from paying these commissions by asking customers to sign up with a bank card outside of the App. Retailer. This leaves those competitor’s apps to serve as login screens for current prospects.
Spotify said Apple’s practices were hurting its business by making it more sustainable for iPhone users to join Spotify instead of Apple Music, and filed an antitrust complaint last year in the Union. European. Spotify has also raised the issue with the United States Division of Justice and the Home Judiciary Committee, which each have ongoing antitrust investigations involving Apple.
However, Apple raised the bar on some purchases on Wednesday. In an emailed statement, Apple said that for “eligible premium video entertainment apps resembling Prime Video, Altice One, and Canal +, prospects have the choice of buying or renting movies and TV shows in using the fee technique associated with their current video subscription ”. Apple also said businesses would work better with Apple devices and apps, such as allowing customers to ask its voice assistant, Siri, to search for exhibits on third-party companies.
Apple did not say when it first started this system, how video apps might be eligible, or if Netflix and Spotify are or can be included. Apple launched its personal streaming TV service called Apple TV + last year.
(Reporting by Stephen Nellis in San Francisco; Improved by Matthew Lewis)
