Betterment Deploys Cash Objectives Functionality | Zoom Fintech

To help its banking clients set aside funds for investment goals, Betterment is rolling out a new Betterment Cash Goals attribute. Users can view all of their funds in one place and record their intention by creating different scissors for long or short term tax goals throughout the transaction as reported by the financial services company.

Betterment said Americans are already stepping up their economies amid COVID-19. Thirty-three percent of those polled in a recent Betterment poll began forming a crisis fund at the start of the COVID-19 pandemic in March. Additionally, the company said 40% of those polled committed money from their stimulus checks to savings in June.

The launch of the Money Aims feature follows the company’s rollout of the evaluation in April, which includes features such as a tap-to-pay authorized debit card, no overdraft fees, no minimum balance required and non-refundable ATM fees.

Betterment provides automatic investment portfolios, in addition to financial reporting, to its clients. Once it attempted to bolster its own use of automation across all of its customer communication stations, Fintech Zoom previously indicated that it was unwilling to eliminate the group of individuals behind business automation.

As of last year, Betterment has had three customer support stations that have mobile messaging through their program, email, and phones. The type of questions customers ask influences the channel they use. Other administrative questions arise via messaging and electronic mail. More complex requests, however, come over the phone.

However, Betterment’s customers are increasingly comfortable with automated technologies, and a huge proportion of them frequently interacted with its cellular program early last year. The company has started bringing automatic functions to its customer support stations into life, while reaching out to more users who prefer to make payments or send money through electronic tools instead of making a phone call. to the society.