City Announces New Leadership Team for Vernon’s Department of Economic Development and Tourism

The Town of Vernon is pleased to announce that two new managers have been hired to lead the economic development and tourism department.

Effective May 31, John Perrott will join the City of Vernon as the new Director of Economic Development and Tourism. The position was previously held by Kevin Poole, who will assume the role of Director of Community Safety, Lands and Administration at the end of the month.

John has been the Director of Economic Development and Tourism for the City of West Kelowna since 2010. He graduated with a Bachelor of Business Administration from Okanagan College in 2003 and in 2019 completed the University’s Master of Management program. of British Columbia.

John was previously both Director of Marketing and Managing Director of the Downtown Kelowna Association, and was Director and Vice President of the Business Improvement Area Association of BC from 2006 to 2010. He was an active member of the BC Economic Development Association. Board of Directors since 2016.

In addition, Torrie Silinsiorn has been appointed the city’s new director of tourism, with immediate effect.

Torrie has been the city’s tourism coordinator since 2018. She previously worked in the marketing department for Predator Ridge Resort & Turtle Mountain Communities, as well as running her own marketing company, Tor Media. Torrie’s marketing firm has provided marketing and communications services to many local organizations including the Grand Vernon Chamber of Commerce and the Downtown Vernon Association. She holds a Bachelor of Arts and Science degree from the University of Saskatchewan and has extensive high school education in marketing.

“I would like to congratulate Mr. Perrott and Ms. Silinsiorn on their new roles,” said Will Pearce, Executive Director. “These two portfolios provide essential services to help market, celebrate and grow our local and regional economy, and I have no doubts that they will serve our community well. Along with the rest of our leadership team, I look forward to seeing the impact these two people will have and the positive leadership they will bring to their teams.

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